PBS KIDS® RENEWS COOKIE JAR ENTERTAINMENT'S CAILLOU FOR FOURTH SEASON Caillou Heads To Preschool In Fourth Season Of Cookie Jar Entertainment's Critically Acclaimed Preschool Series
FOR IMMEDIATE RELEASE:
Los Angeles, CA (March 20, 2006) - The little boy who has captivated children in the United States and around the world grows up a bit and heads to preschool as PBS KIDS renews the renowned series Caillou for a fourth season, it was announced by Toper Taylor, President and Chief Operating Officer of Cookie Jar Entertainment.
In season #4, Caillou ventures out of the comforts of his home and neighborhood and heads to preschool! This new season also features an all-animated format including music videos and interactive learning segments with Caillou speaking directly to viewers.
Caillou shows children that growing-up is filled with wonder and delight. Whether going to the park or understanding one's own family, Caillou demonstrates how the first experiences of life can be perceived with a sense of discovery. Addressing real-world challenges, Caillou has emerged among television's most irresistible characters - a little boy in a very big world who has become embraced by children and parents alike.
"Say the name Caillou to any parent or child and you get an instant smile. We are delighted that the smiles will continue for an entire new season as a result of the renewal of Caillou for a fourth year on PBS KIDS. Caillou exemplifies the mission of Cookie Jar Entertainment - to produce children's entertainment that inspires, enlightens and adds new meaning to their lives," said Taylor.
"Caillou remains a popular series in our schedule and an important part of a child's learning by reinforcing good manners and respect for siblings, caregivers and friends," added John F. Wilson, senior vice president, programming, PBS. "Young children can relate to Caillou as he experiences the adventures and wonderment of entering preschool and the challenges of growing up."
The multi award-winning and critically-acclaimed animated series is based on the best-selling series of children's books. In addition to its popularity on PBS KIDS, Caillou remains a staple preschool animated series for viewers worldwide, airing on such prestigious international networks as TELETOON (Canada), Super RTL(Germany) and RTP (Portugal), to mention a few.
Caillou learns about the world around him one adventure at a time, portraying the relationship between small children and the world around them through universally appealing situations and stories that address real problems and conflicts typical to a young child's development. For this loveable, playful little hero, every day is full of surprises.
About Cookie Jar Group
Cookie Jar Group develops and markets quality products to children, their caregivers, parents and teachers. Cookie Jar Group's products reflect its commitment to providing the best in children's published content, animated and live action programming and innovative educational and entertainment-driven products worldwide. The group of companies consists of Cookie Jar Entertainment Inc. and Cookie Jar Education Inc., as well as a 20% interest in Teletoon Canada Inc., Canada's only all-animation broadcaster.
Cookie Jar Entertainment Inc., Cookie Jar Group's entertainment operation, is a leading, global, independent producer, marketing and brand manager of such renowned children's properties as "Arthur," "The Doodlebops," "Caillou" and "Gerald McBoing Boing." Combining globally-renowned intellectual properties with an industry-recognized management team, Cookie Jar Entertainment Inc. is a market-driven, brand building company that is committed to children first and foremost and is dedicated to the development and production of quality programming that embraces the whole child, with animated and live-action series that entertain, inspire and enlighten children and family audiences worldwide.
About PBS KIDS
PBS KIDS is committed to providing the highest quality non-commercial content and learning environment for children across the country. Providing age-appropriate, diverse programming for kids, PBS KIDS' programs consistently earn more prestigious awards than any other broadcast or cable network. Only PBS KIDS has earned the unanimous endorsement of parents, children, industry leaders and teachers. With additional PBS resources to complement its programming, including PBS KIDS online (www.pbskids.org), PBS KIDS GO! (www.pbskidsgo.org), PBS Parents (www.pbsparents.org), PBS TeacherSource (www.pbsteachersource.org), PBS Ready To Learn services and literacy events across the country, PBS KIDS is providing the tools necessary for positive child development. PBS is a nonprofit media enterprise owned and operated by the nation's 348 public television stations, serving nearly 90 million people each week and reaching 99% of American homes.
MEDIA CONTACT: SSA Public Relations Steve Syatt (LA) - (818) 501-0700
