COOKIE JAR ENTERTAINMENT'S SPIDER RIDERS WEBSITE WINS W3 AWARD Prestigious Award Cites Outstanding Achievements In Web Design And Marketing As Judged By The International Academy Of The Visual Arts
FOR IMMEDIATE RELEASE:
LOS ANGELES - Cookie Jar Entertainment's Spider Riders' website, marketed under action adventure brand Coliseum, has won the W³ Awards (Silver Award level), it was announced by the International Academy of the Visual Arts which sanctions and judges the invitation-only competition.
Receiving over 2,300 entries, the W³ Awards honor outstanding websites, web marketing, and web advertising created by some of the best interactive agencies, designers, and creators worldwide. The awards are selected by a top-tier list of professionals, including recognized media, interactive, advertising, and marketing firms. IAVA members include executives from organizations such as Alloy, BRANDWEEK, Coach, The Ellen Degeneres Show, Estee Lauder, HBO, iNDELIBLE, Monster.com, MTV, Omnicom, Polo Ralph Lauren, Refinery, Sotheby's Institute of Art, Victoria's Secret, Wired, Yahoo!, and many others.
Created by the marketing and digital media teams of Cookie Jar Entertainment with web design by Tribal Nova and Frima Studios, the Spider Riders website (www.spiderriders.com) is a state-of-the-art online immersive world based on the Cookie-Jar produced boys action series that will launch into its official debut season in early 2007 on KIDS' WB!. The enormously popular SpiderRiders.com online game transports fans into the world of Arachna where they engage in 15 challenging and fun skill levels.
Since its launch, the website has attracted nearly 1 million registered game playing visitors.
Spider Riders follows the adventures of 11-year-old Hunter Steele who is suddenly transported into the fantastic subterranean world of Arachna. Trapped in this world, Hunter discovers a lost civilization, the kingdom of Arachna. Struggling to survive and locked in battle with the evil Invectids – giant humanoid insects determined to wipe out human life – the residents of Arachna are defended by a group of elite warriors who ride aloft 10-foot tall battle spiders – the Spider Riders.
Spider Riders is Cookie Jar's first Canada-Japan co-production of an animé series. Together with one of Japan's top ad agencies Yomiko and celebrated animation studio Bee Train, Cookie Jar Entertainment takes the popular animé form to new heights of design and production, character and storylinewith exotic and rich backgrounds and compelling adventures. Setting a new standard in animé entertainment, the television series Spider Riders is a bold and daring new action series for kids.
Spider Riders is Cookie Jar's first Canada-Japan co-production of an animé series. Together with one of Japan's top ad agencies Yomiko and celebrated animation studio Bee Train, Cookie Jar Entertainment takes the popular animé form to new heights of design and production, character and storylinewith exotic and rich backgrounds and compelling adventures. Setting a new standard in animé entertainment, the television series Spider Riders is a bold and daring new action series for kids.
About the W³ Awards
The W³ Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning web sites and marketing programs. Simply put, the W³ is the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies. The W³ Awards is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising, and marketing firms.
About Cookie Jar Group
Cookie Jar Group develops, produces, distributes and markets quality products to children, their caregivers, parents and teachers. Cookie Jar Group's products reflect its commitment to providing the best in children's published content, animated and live action programming and innovative educational and entertainment-driven products worldwide. The group of companies consists of Cookie Jar Entertainment Inc. and Cookie Jar Education Inc.
Cookie Jar Entertainment Inc., Cookie Jar Group's entertainment operation, is a leading, global, independent producer, marketing and brand manager of such renowned children's properties as "The Doodlebops", "Gerald McBoing Boing", "Arthur" and "Spider Riders". Combining globally renowned intellectual properties with an industry-recognized management team, Cookie Jar Entertainment Inc. is a market-driven, brand building company that is committed to children first and foremost and is dedicated to the development and production of quality programming that embraces the whole child, with animated and live-action series that entertain, inspire and enlighten children and family audiences worldwide.
MEDIA CONTACT:
Steve Syatt/SSA Public Relations Ssyatt@ssapr.com - (818) 510-0700
