COOKIE JAR LICENSES NEW SHOW TO CBC BASED ON CLASSIC WORKS OF RICHARD SCARRY
FOR IMMEDIATE RELEASE:
Toronto, Canada (April 2, 2007) - Cookie Jar Entertainment has signed a deal with Canadian Broadcasting Corporation (CBC) to broadcast its newest animated series, "Busytown Mysteries (Hurray For Huckle!)" Based on the classic works of renowned children's author and illustrator Richard Scarry, "Busytown Mysteries (Hurray For Huckle!)" will be launched this year at MIPTV. CBC will broadcast the show's first 26 half-hour episodes as part of the Kids' CBC preschool programming block.
"We are looking forward to once again partnering with CBC to bring the works of Richard Scarry to a new generation of children," said Toper Taylor, Cookie Jar Entertainment President and COO. "The addition of 'Busytown Mysteries (Hurray For Huckle!)' to our growing library of shows demonstrates Cookie Jar's continued commitment to providing quality entertainment to children."
"We're thrilled to be part of bringing Richard Scarry's Busytown books to life for preschoolers," said Kim Wilson, Creative Head, CBC Children's & Youth Programming. "We love book properties and it's hard to think of one that is as fun, entertaining and challenging as the Scarry books. It's going to be a great series for the developing minds of our Kids' CBC viewers."
"Busytown Mysteries (Hurray For Huckle!)" blends humor and learning and follows six unforgettable characters who try to solve everyday life mysteries in Busytown. Huckle Cat, Lowly Worm, Sally Cat, Hilda Hippo and other colorful characters are always up for a new adventure and with everyone driving their own funny vehicle, getting there is half the fun. "Hurray for Huckle!" encourages young viewers to help solve life's little puzzles as they ask questions, find clues and discover answers, all from their own unique kid point-of-view.
More than 150 million Richard Scary books have been sold worldwide and translated into 30 languages.
About Cookie Jar Entertainment
Cookie Jar Group develops, produces, distributes and markets quality products to children, their caregivers, parents and teachers. Cookie Jar Group's products reflect its commitment to providing the best in children's published content, animated and live action programming and innovative educational and entertainment-driven products worldwide. The group of companies consists of Cookie Jar Entertainment Inc. and Cookie Jar Education Inc.
Cookie Jar Entertainment Inc., Cookie Jar Group's entertainment operation, is a leading, global, independent producer, marketing and brand manager of such renowned children's properties as "The Doodlebops," "Caillou," "Spider Riders," and "Johnny Test". Combining globally renowned intellectual properties with an industry-recognized management team, Cookie Jar Entertainment Inc. is a market-driven, brand building company that is committed to children first and foremost and is dedicated to the development and production of quality programming that embraces the whole child, with animated and live-action series that entertain, inspire and enlighten children and family audiences worldwide.
About Kids' CBC
Kids' CBC is built upon the solid foundation Explore, Discover, Learn! All of our shows and hosted interstitials are designed to promote preschoolers' developmental tendency to explore and discover their world, and to learn and grow as they do. At Kids' CBC we encourage children to think imaginatively and critically, take chances and approach life with enthusiasm, optimism and confidence. Our award-winning programming, while fun and entertaining, is above all else, beneficial to young children's emotional, social and intellectual development. At Kids' CBC, we are all about letting children take the lead and explore their world, while feeling secure and confident enough to do so.
