COOKIE JAR BRINGS TOP PROPERTIES AND NEW SHOWS TO LICENSING SHOW 2007
FOR IMMEDIATE RELEASE:
TORONTO/LOS ANGELES (June 12, 2007) - Cookie Jar Entertainment, global leaders in children's entertainment, will showcase two of their top-rated properties, "The Doodlebops" and "Caillou" and three new series including the highly-anticipated "Magi-Nation," inspired by a successful trading card game, at this year's Licensing Show International.
Kids' favorite rockin' band "The Doodlebops" are on a roll. Coinciding with the show's third season on Playhouse Disney is the release of the band's newest DVD from Lionsgate, "Get Up and Groove With the Doodlebops". Kids will keep singing and dancing with The Doodlebops this fall with another DVD (Lionsgate) and CD (Walt Disney Records) both titled, "Get on The Bus". A line of Doodlebops toys, created by iToys, will also hit shelves this fall. Musical instruments, microphones, dance mats and role play toys highlight a toy line that will give kids everything they need to create a full concert experience at home. And on the heels of a successful tour comes the second Doodlebops Live US tour presented by Feld Entertainment. Tickets are on sale now for the 75-city tour that kicks off at Madison Square Garden on October 6th and runs through April 2008.
Celebrating his 10th year on television, "Caillou" continues to grow in popularity. With a newly revamped website, top-selling DVDs in Spain, Portugal and Germany, and four of the top five children's DVDs on ShopPBS.com, Caillou's focus on family values and pro-social messages has generated a strong following with toddlers, preschoolers and their parents around the globe. "Caillou" continues to earn strong ratings on broadcasters worldwide such as PBS, Teletoon (Canada), Cartoon Network (UK), SuperRTL (Germany), TVE (Spain) and more, as well as a top performer on PBS Kids Sprout VOD service. And with a line of "Cailliou" toddler diapers, created by Associated Hygienic Products, arriving in CVS stores this summer, there's no end in sight for this irresistible four year old.
"Magi-Nation" debuts this fall on Kids' WB! on The CW, CBC and Radio-Canada. Based on the popular trading card game, "Magi-Nation" follows the adventures of Tony Jones, a teenager who finds himself mysteriously transported to the magical world of the Moonlands. Here Tony joins two other young Magi and their Dream Creatures and sets off on the adventure of a lifetime. Fans will be able to experience the show's continuing action via the Internet with the first multi-player online game, "Magi Dream Creature Arena", due out this Fall. This online brand extension will allow fans to become their own Magi by engaging in live competition against other players and using Dream Creatures, just as the Magi do in the show.
Two of Cookie Jar's new shows are set to make their world debut at the Licensing Show. Inspired by the best-selling children's author Richard Scarry, who sold more than 150 million books worldwide and continues to sell millions annually, "Hurray For Huckle! (Busytown Mysteries)" blends laughter and learning by following the lives of six unforgettable characters in their fun vehicles, like Lowly Worm's Apple Car, who try to solve everyday life mysteries. This fall the show will air as part of the Kids' CBC preschool programming block and on RTE, Ireland's public broadcasting network. "Hurray For Huckle! (Busytown Mysteries)" will debut on public broadcasting networks, YLE (Finland), NRK (Norway) and RUV (Iceland) early in 2008.
"Will & Dewitt," a funny empowerment show for preschoolers, is also set to debut this fall on Kids' WB! on the CW and YTV (Canada). Will is an everyday kid with an endless thirst for big kid adventure. But he needs direction. Enter Dewitt, his talking frog and personal "life coach", who helps guide Will toward his destiny of discovering that all things are possible. Together, they learn that with a little effort, they can make a big splash in the world.
Cookie Jar Entertainment will be located at stand #3633
About Cookie Jar Group
Cookie Jar Group develops, produces, distributes and markets quality products to children, their caregivers, parents and teachers. Cookie Jar Group's products reflect its commitment to providing the best in children's published content, animated and live-action programming and innovative educational and entertainment-driven products worldwide. The group of companies consists of Cookie Jar Entertainment Inc. and Cookie Jar Education Inc.
Cookie Jar Entertainment Inc., Cookie Jar Group's entertainment operation, is a leading, global, independent producer, marketing and brand manager of such renowned children's properties as "The Doodlebops," "Caillou," "Spider Riders" and "Johnny Test". Combining globally renowned intellectual properties with an industry-recognized management team, Cookie Jar Entertainment Inc. is a market-driven, brand building company that is committed to children first and foremost and is dedicated to the development and production of quality programming that embraces the whole child, with animated and live-action series that entertain, inspire and enlighten children and family audiences worldwide.
