ANY TIME can be QUALITY TIME with MOMMY & ME™
COOKIE JAR'S NEW MOMMY & ME™ PRODUCT LINE DEBUTS AT WAL-MART
FOR IMMEDIATE RELEASE: Burbank, California; August 27, 2008 - One of the biggest challenges facing 'First Time Moms' is finding the time to get everything done while managing to spend quality time with their children. Mommy & Me™ products help to empower and inspire moms to interact and bond with their children throughout key times of the day.
For the first time last year, an all-new Mommy & Me™ product line premiered exclusively at Wal-Mart. In September 2008, a refreshed and extended line of innovative and interactive products will debut in most Wal-Mart stores and a select offering will be available online at www.walmart.com.
With a community of over 450,000 Mommy & Me™-type playgroups nationwide, Mommy & Me™ is an established brand with a 25-year heritage of proven parent/child playgroup acceptance.
The new Mommy & Me™ products from Cookie Jar Entertainment provide new ways for Mom to interact and connect with her children even at the busiest of times of the day. The toy line, geared towards Moms with children ages 6 mos. to 4 years, are innovative, educational, interactive and are designed to encourage "together time." Mommy & Me's™ together time philosophy says that it is not the amount of time, but the quality of time spent with your child laughing...loving, learning...together!
The Cookie Jar Group
The Cookie Jar Group is a Canadian-based global children's entertainment and education company dedicated to excellence. Through Cookie Jar Entertainment, the company is a leader in the creation, production, marketing and licensing of evergreen character brands that appeal to kids and families worldwide. Cookie Jar Entertainment's library of nearly 6,000 half-hour episodes features some of the world's most recognizable brands, including "Strawberry Shortcake", "Care Bears", "Caillou", "Inspector Gadget", "The Doodlebops", "Arthur" and "Johnny Test". The company owns non-character based brands for licensing such as Mommy & Me. Through its pan-European subsidiary, the full-service licensing agency Copyright Promotions Licensing Group, Cookie Jar represents numerous third-party iconic brands. Cookie Jar Group also has a one-third interest in international children's television channel Kidsco. Cookie Jar Education, based in Greensboro, North Carolina, is one of North America's largest providers of supplemental education materials, reaching nearly 2,000 teachers across the United States, through the Carson-Dellosa and HighReach Learning brands.
MEDIA CONTACT: FOR MORE INFORMATION, INCLUDING PRODUCT SAMPLE AND ARTWORK REQUESTS, PLEASE CONTACT:
Brook Hefner/Cookie Jar Entertainment
Tel: 818-955-5454; bhefner@thecookiejarcompany.com
